Oxi Cash

The wallet is taking novel forms every year. Now you do not need a physical wallet anymore – no cards, no cash, no change. Simply flash your mobile and pay for anything, anywhere. In a bid to offer Indian customers with the convenience of paying bills with their mobile phones or PC’s Delhi based Oxigen Services launched OxiCash.

This pre-paid wallet can be accessed via your mobile and PC and lets you pay telephone bills or book tickets. Oxigen is funded by Microsoft thus and is a new entrant in this field. OxiCash is designed to put the Indian customer at ease.

All you need to do is top your wallet at an OxiCash outlet and you are ready to shop. To make a payment you need to message the merchant’s id with the amount to 9870888888.

With competition from mChek and Paymate it is a tough bid fro OxiCash to tap the market and attract customers. The only task OxiCash has now is to break the clutter. But the new advertising campaign should help garner a few loyal customers.